10 Lessons Learned from Email Marketing Case Studies in 2016

Email Marketing

Are you looking for ways to increase your email marketing efforts in the new year in 2017? Who doesn’t want to create more subscribers and loyal fans who can testify to the good points about your brand to others? Email marketing not only focuses on customer acquisition but also in promoting your brand to the masses and getting people to share it with others. The main reason for creating an … Continue Reading

Kayla Hollatz Email Marketing Expert Interview

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Growing a mailing list can be one of the best ways to also grow a following and start a new career or business in the process. With so many websites and social media outlets out there, it’s easy to get lost in the mix. However, email is still one of the best ways to grow a list of individuals who you can still get in direct contact with. Even with … Continue Reading

17 Email Marketing Mistakes to Avoid in 2017

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If you are planning your email marketing campaigns for the new year, it helps to keep in mind some of the pitfalls that people have learned to avoid so that you won’t make the same mistakes. In this post, we examine 17 email marketing mistakes to avoid in 2017 so that you will have a fruitful and profitable year. 17 Email Marketing Mistakes Every Marketer Needs to Avoid Zapier.com has … Continue Reading

The Google Slap is Coming To Your Mobile Site

Google SEO on mobile sites

Tomorrow, Google begins penalizing mobile sites that have “intrusive” pop-up opt-ins. Rather than overreact and take down your lightboxes and pop-ups (that likely bring you the majority of your email subscribers), there are other options. And remember, our belief is if your entire business depends on a single source of free traffic, you’re constantly at risk. Diversify and figure out how to make a profit by paying for traffic, too. … Continue Reading

Should You Add a Digital Signature to Your Emails?

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Are you leaving the right impression when you send out an email? Email is one of the oldest and most popular types of communication on the web yet most people aren’t getting the most from their correspondence. In today’s fast-paced world, having a branded email isn’t enough to stand out from the crowd. Using an email signature helps you boost your brand by providing additional context and information when it’s … Continue Reading

Tim Watson Email Marketing Expert Interview

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One of the most surprising things about business in the world today, is how many brands still aren’t online or even have a mailing list of their own. Something that we have continually seen over the years is brick and mortar companies go out of business simply because they haven’t adapted with the changing environment around them. Building an email list isn’t just something that every brand or business should … Continue Reading

7 Unsubscribe Pages that Make Users Want to Stay Subscribers

Subscribe Boxes

Are you tired of getting unsubscribe notices from your former subscribers? When you spend so much time, money, and effort on your leads generation pages, it’s hard to see subscribers decide to go. When they do, you may just have one chance to win them back. It takes some unique planning to create a captivating unsubscribe page that may change their mind about unsubscribing. How can you do this in … Continue Reading

20 Experts Tips on How to Grow a Mailing List or Newsletter Fast

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Starting a mailing list is one of the easiest and best things you can do for your website, brand or online business. However, growing that email list in size will be much harder — unless you are putting some paid promotion efforts behind your list or sending traffic to your sites. No matter how you are planning to promote your mailing list or subscribe forms, there are always going to … Continue Reading

Email Marketing Trends for 2017 and What’s Working Today

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Are you starting to plan for 2017? A lot of business people do start thinking about the new year in early December, making plans for the new year with anticipation for what the future may bring to your business. This is especially true for anyone who does a great amount of business through their email marketing efforts and lead generation channels. With hopes for the future, we are reminded that, … Continue Reading

Bill Burniece – Email Marketing Expert Interview

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Internet marketing would not be what it is today without two components — affiliate marketing and email marketing. Both of these industries have become the driving forces behind lead generation and business on the internet today. When you combine the two of them, the potential for success and new opportunities is limitless. With these two area of focus on the minds of nearly every online marketer and brand, we knew … Continue Reading