You gotta see how these guys do email marketing…

As you can imagine, I subscribe to a lot of email lists. Not so much because I want the content, but because I am always fascinated by how they market to me and get me to open and click their emails. I study their landing page, their welcome emails and their daily emails to see how they do it. One that continues to impress me is The Hustle. You MUST … Continue Reading

Making a Plan: Email Marketing with Purpose

Noah Kagen and I have a ton in common. We both love tacos. Well, that’s really all I know that we have in common. But a love of tacos is enough for me. He also runs Sumo.com and OKDork.com and creates great videos on email marketing and online business. Case Study:¬†How To Earn 6 Figures From Email Marketing What I like about his videos is that they come from true … Continue Reading

Email Marketing Best Practices – 5.11 Tactical

Tactical duffle bags. I dig them. Who doesn’t? Anything that has velcro, straps and enough pockets to store nearly half of my worldly possessions is worthy of my love. I was shopping at 511Tactical.com earlier today and checked out a bunch of those types of duffle bags. While shopping, a pop up came into view asking me for my email address. They offered $5 off for doing so. I entered … Continue Reading

The State of Email Marketing in 2017

Sumo just came out with a great article on the state of email marketing in 2017. Some of the things they learned surprised me, too. Like, 26% of list owners do not send out some sort of “welcome” email immediately after the user subscribes. Even if you are just signing them up for a weekly newsletter, you should always set an email to go out immediately as a “Welcome, new … Continue Reading

My Never-ending Quest for the Best Notebook

That’s my notebook shelf behind me on my desk and those are the notebooks I purchased in the last six months. I’m not going to count them because that would be embarrassing. But, it’s a lot. I’m constantly searching for the best notebook and note-taking system. I have yet to find the perfect notebook (or system) but I keep looking and I’m sure I’ll buy a few more notebooks by … Continue Reading

How Email is Changing, and Isn’t

There is a reason Emile and I didn’t name After Offers, After Emails. We looked at the world around us online and realized that, someday, people might be using something different than an email to communicate with their customers and prospects. Perhaps, in five years, the offers won’t be asking for an email address at all. Maybe it will be asking the user to follow them on Snapchat, get a … Continue Reading

Free Email Newsletter Publishing with Sender.net

I get asked every day by website owners which ESP (Email Service Provider) is the best. The answer, as with most things in life, is, “It depends.” Most of the time, what I really feel like saying is, “They are all good. Pick one and begin!” That’s because I constantly see people in a perpetual state of research. They’ve been researching the best tools to use for years and never … Continue Reading

How One Successful Website Owner Uses After Offers

Matt Paulson of MattPaulson.com is an incredibly successful website owner and author who has developed multiple income streams. Matt has a great video Q&A series for entrepreneurs and in this week’s episode, he talks about email marketing and how he monetizes his list. Matt is just one of nearly a thousand website owners who uses After Offers to grow their email lists and monetize their own sign-up pathways. As any … Continue Reading

A Complete Resource Guide to Successful Email Marketing in 2017

Are you looking for ways to increase your success in your email marketing in 2017? Email marketing is one of the most important tools you have at your disposal to increase your return on investment and sales online. This is essential to your online advertising strategy. You should always try to collect as many resources and strategies as possible to focus on gaining the most success with your branding. Without … Continue Reading

Mi Muba Email Marketing Expert Interview

Email marketing is always going to be one of the best ways to create engagement and trust with an audience. The reason for this is simple — an email address is something that is personal to everyone, just like when you go out and check your mailbox every day, you also check your inbox. The feeling and emotions that get triggered from such emails is how you feel about your … Continue Reading