When it comes to protecting your online reputation, it’s important to cover all of the bases. In addition to knowing what others have said about you or your company online, you also need to be aware of the various platforms where others may have made comments, such as blogs, Facebook, Instagram, YouTube, and more. Doing a “Google search” can help you to see what information is out there online so … Continue Reading

There is way too much content on the internet these days. More than a billion websites flood the internet with new content daily. With so much content and distractions on the internet, there is no wonder why social media and visual platforms like Snapchat and Instagram are quickly leading the way. However, not all social media platforms are perfect for business and generating new leads. The good news is that … Continue Reading

Of all the different ways to make money on the internet, affiliate marketing is one that people seem to find the most success with. Even though affiliate marketing might not be mainstream or one of the most popular methods for running a business, it’s actually one of the most successful methods of online marketing. Companies like Amazon, Walmart, Microsoft and even Google are all using affiliate marketing to drive billions … Continue Reading

Every blogger and affiliate has heard the age-old mantra “the money is in the list.” Yet, many people don’t take the time to build one. They either think it’s too much work or don’t see how it will actually bring them any money. I get the temptation to focus on projects that generate immediate cash. But eventually making money from Adsense or small payout affiliate offers won’t seem worthwhile anymore. … Continue Reading

The GDPR is making headlines and gaining a lot of attention as of lately. Just like we saw with CAN-SPAM several years back, any new laws and regulations in reference to email marketing, online transactions, and customer data are going to make shockwaves through the industry. As one of the leading email marketing companies on the internet today, we not only want to make sure you are provided with the … Continue Reading

For most local businesses, customers and loyalty mean everything. Unfortunately for many types of small mom and pop businesses, the internet has completely changed not only the way we shop and by things in the world today but also how we find out about local businesses as well. While the majority of customers to a local diner, store or retail location might live within the area, a decent percentage of … Continue Reading

The use of chatbots has recently taken off in a big way. In the past, it was considered to be a future technology that few business owners wanted to use. But now it is trending on many eCommerce forums and other sites that deal with tools for business owners. At the same time, businesses and brands who have already found success with online and email marketing, are now seeing the … Continue Reading

Budgeting is important for any business. Without a budget, you do not have a plan for how you will spend your money. Your revenue must be allocated to many different things, including your email marketing campaigns. Email marketing can quickly run into big money if you are not careful. It is essential that you always keep your eye on your goals and keep your ROI high. In this post, we … Continue Reading

Email marketing remains one of the most puzzling aspects of digital marketing in 2018. But it is also one of the most important. Therefore, it is important to remember to spend the time needed on your email marketing campaigns that get the results you need. Having a strategy that includes all of the essential elements of a marketing campaign should serve to improve your results and help you to achieve … Continue Reading